It seems like the trend in the NBA nowadays is reverting back to old or retro team logos. The Philadelphia 76ers started it all last season while the Utah Jazz and the GoldenState Warriors has launched their own during the past few weeks leading off to the 2010-11 season.
The new generation of hoop fans may not fully appreciate these moves but for longtime followers, it brings back memories of the teams’ glory days of yesteryears. Who could forget the Sixers championship run in 1983 starring Julius “Doctor J” Erving, Moses Malone, Bobby Jones and Andrew Toney. The retro logo of the Jazz can’t help but make their fans reminisce of the years when the stars of the team were Adrian Dantley, Mark Eaton, Karl Malone and John Stockton among others. The Warriors new look takes their diehards to 1975 when the Bay Area outfit led by Rick Barry, Keith (later Jamaal) Wilkes, Phil Smith and Cliff Ray swept the Washington Bullets in the NBA finals.
Part of the official press release in the unveiling of the new logo in the Warriors official website (www.warriors.com) says:
“The Golden State Warriors unveiled a new logo, color scheme and branding elements today, all of which bring together the past and future of one of the National Basketball Association’s longest tenured franchises.
The Warriors’ new primary logo salutes the team’s Bay Area past and links to the exciting prospects of the organization’s future. A silhouette of the yet-to-be-completed Eastern Span of the Bay Bridge
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